At first glance, George Osbourne's announcement that Child Benefit will be cut for high earning families may seem eminently sensible and even politically digestible and therefore should be welcomed. Mr Osbourne himself said that he was doing this as a "matter of principle", so we should be grateful at his equanimity and generosity as well as infinitely credulous. This gesture has that lovely tint of redistributivism, of punishing and rewarding, a kind of fiscal S&M. It appears to show the rich taking on a reasonable burden and, by dint of them, for once, not being the ones getting clubbed, the poor seem to be benefiting. We didn't used to be so easily pleased, but we take our pleasure where we can these dark days.
Personally, I have issues with Mr Osbourne's stated political principles, so anything marching under their banner needs frisked before I fall in behind. In the short term, it will get up the noses of many instinctive conservatives, which many of us see as self-evidently a good thing. We will laugh at their hypocrisy when the scream about the injustice of having their benefits cut.
As political stunts go, it takes some beating and came right out of Whitehall's top drawer, with a spin John Major tried and failed to master in Thatcherism 2.0. Judging by the Venus flytrap-like reflexes of our political media, Osbourne seems to have landed triumphantly on his feet. At last, he was seen to be wielding the axe directly at those who could afford it for a change. It's a pity he didn't think of this earlier, but no matter.
His consistency cannot be questioned either. Picking on one easily demonised group is always a winner as by doing so he defines a majority by default. It doesn't matter that it is a completely phony one; by mixing and matching like this, everybody feels both vindicated and under siege. Nearly everybody, anyways. And of course, those who are already sharing far more pain than they can reasonably manage aren't going to shed tears at the plight of Tarquin, 29, and Tabatha,26, design consultants from Islington, for whom child benefit was a fraction of the au pair's spending money.
It is probably precisely because of this that we should be suspicious. George Osbourne's philanthropy has, to date, generally come at a considerable price to those who can least afford it. At least with previous attacks on the common weal he had the decency not to seem too pleased about it. He wasn't actually grinning ear to ear anyway, which is always something. Such modesty seems to have escaped him this time.